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Job Description
To perform this job successfully, an individual must be able to perform the essential job functions satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the primary job functions herein described. Since every duty associated with this position may not be described herein, employees may be required to perform duties not specifically spelled out in the job description, but which may be reasonably considered to be incidental in the performing of their duties just as though they were actually written out in this job description.
PUBLIC RELATIONS SPECIALIST-PARKS AND RECREATION
Department: Parks and Recreation
Pay Grade: 111
FLSA Status: Non-Exempt
Personnel Status: Regular Full-Time
JOB SUMMARY
This position is responsible forperforming specialized public relations duties in support of departmental programs and activities. This position reports to the Parks and Recreation Director.
ESSENTIAL JOB FUNCTIONS- Provides and implements public relations strategies for the department and community organizations.
- Serves as co-coordinator of City Fest and plans, promotes, and coordinates for departmental events.
- Oversees scheduling and planning of various meetings. Generates marketing plans for each event and both orders and designs event materials.
- Creates graphics designs, social media posts, and publications for the department.
- Performs a variety of administrative duties, to include answering phone calls from residents, entering service requests, following up with residents, filing and organizing documents, assisting the accountant, etc.
- Performs other related job duties as assigned.
AGENCY-WIDE COMPETENCIES
Professional Excellence
Sense of responsibility and commitment; ability to meet expectations; quality of work output; willingness to admit and correct mistakes.
Communication
Ability to express oneself clearly, credibly, and respectfully in an appropriate tone; quality of judgment exercised in what information should be communicated; ability to adjust to different communication styles.
Teamwork
Commitment to team activities; placing value of team success over personal recognition; altruism; impact on team success; willingness to fulfill a variety of roles.
Engagement
Initiative exercised in solving problems; willingness to take on new responsibilities; acting on opportunities and presenting ideas; modeling a positive attitude and resilience; volunteering for group work; praising work of the City and coworkers; demonstrating pride in public service.
Public Service
Views citizens as a priority; demonstrates ethical, trustworthy behavior, stands as an example of servant leadership; maintains trust of the Auburn citizens.
QUALIFICATIONS
Education and Experience:
Bachelor’s degree or equivalent; three (3) to five (5) years’ experience; or an equivalent combination of education and experience.
Special Qualifications:- Possession of or ability to readily obtain a valid driver’s license for the type of vehicle or equipment operated. Requirement exists at the time of hire and as a condition of continued employment.
Knowledge, Skills, and Abilities:- Knowledge of public relations principles and practices.
- Knowledge of marketing and advertising principles.
- Knowledge of planning and management principles.
- Knowledge of event programming.
- Knowledge of computers and job-related software programs.
- Knowledge of budget preparation and administration.
- Knowledge of local government operations, policies and plans, and modern office practices and procedures.
- Knowledge of Microsoft Word, Excel, PowerPoint, and other similar programs.
- Skill in using computers for data entry, word processing, and/or accounting purposes.
- Skill in the use of small office equipment, including calculators, copy machines or multi-line telephone systems.
- Skill in effective communication, both orally and in writing.
- Ability to meet and deal with employees and the public in an effective and courteous manner.
- Ability to get along with others, and work effectively with the public and co-workers.
- Ability to deal with confidential and sensitive matters.
- Ability to use computers for data entry, word processing, and/or accounting purposes.
- Ability to work independently, work well with others, and manage time effectively.
PHYSICAL DEMANDS
The work is light work, which requires exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force to move objects. Work is typically performed while sitting, standing, walking, bending, or crouching. The employee uses tools or equipment requiring manual dexterity, distinguishes between shades of color, and utilizes the sense of smell.
WORK ENVIRONMENT
The work is typically performed in an office environment and various outdoor environments, occasionally in cold or inclement weather.
Please click on the link to view the current benefits for the City of Auburn.
https://www.auburnalabama.org/human-resources/
Closing Date/Time: 10/15/2025 11:59 PM Central -
ABOUT THE COMPANY
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City of Auburn
Show moreAuburn, Alabama is committed to being an attractive, environmentally conscious community that is progressive, responsive and hospitable.
This community desires for all citizens:
- safe and attractive neighborhoods with adequate housing
- quality educational opportunities
- diverse cultural and recreational opportunities
- vibrant economic opportunities
- active involvement of all citizens
Public Service is the mission and calling of the employees of the City of Auburn. As representatives of the City, we work more closely with our customers than in any other level of government. With that close interaction comes expectations that are inherently different than those associated with federal government, state government or private business. What we do and how we do it are critical to the well-being of the Auburn community, which includes family members, friends, neighbors, educators, physicians, clergy and Auburn citizens from every walk of life. The public's trust is essential to Auburn’s continued success, and our daily actions impact that trust.
We strive, therefore, to serve the public with the highest standards of excellence and accountability. We seek daily to earn and maintain the trust of the Auburn community and never to take it for granted. We recognize that the calling of public service is honorable and important, and so it is proudly that we serve those who call Auburn home. With dedication to public service we affirm the following Core Values:
- Respect. We show respect in all our interactions.
- Respect for People – We treat all individuals with respect, courtesy and genuine concern. We also respect the work of our co-workers and strive to show sincere appreciation for what they do.
- Diversity – We embrace the broad diversity of City employees and the Auburn residents they serve. We value the new perspectives and ideas this diversity brings.
- Ownership of Property – We respect property, both public and personal.
- Integrity. Unquestionable integrity must be at the heart of our efforts to provide citizens with the best public services possible.
- Honesty – We believe in transparent, open government, recognizing that nothing short of honesty and moral integrity will build community trust, the spirit of teamwork and a well-functioning work environment. We value truthfulness in our work endeavors and in relationships with others.
- Accountability – We take responsibility for errors and adhere to the highest standards of ethics, conduct and the law.
- No Conflict of Interest – Every judgment we make as employees must be free of even the appearance of conflicts. Our goal is to strictly observe an invisible wall separating city government operations from personal or political interests, avoiding any possibility that one will inappropriately influence the other.
- Conscientious Action – What we do and say impacts the image of the City of Auburn and its employees. Therefore, our personal conduct, as it reflects on the City of Auburn, must be beyond reproach.
- Fairness. We provide services and administer municipal ordinances equally, fairly and without regard for personal beliefs or opinions.
- Favoritism – We do not favor or discriminate against any business, citizen or group of citizens – for any reason.
- Objectivity – We make decisions and recommendations based on accurate information, gathered honestly, presented objectively and with the best interests of the City as our overriding goal.
- Reliability. The services we provide must be dependable and consistent in both day-to-day operations and in times of special need or emergency.
- Professional Excellence. We consistently strive to reach our full potential as an organization and as individuals by knowing our jobs and our City, so that we can excel in providing competent, dependable and efficient service. We understand that doing the right things is not good enough. We must do the right things in the right way.
- Exceed expectations – We focus on our assigned tasks, perform our jobs to the best of our abilities, and seek to complete our work in a manner that exceeds expectations.
- Innovation – We value feedback about our work and seek to improve as a result. Never bound by habit or tradition, we strive to stay vigilant in the search for new and innovative ways to better perform public services.
- Communication – We value professional, useful, informative, and honest communication among ourselves and with our community. We understand that active listening is a critical part of our communication process.
- Continual learning – We seek to upgrade our professional competence by staying up to date on emerging issues, new technology, and job-related knowledge.
- Teamwork – We work together and acknowledge that working cooperatively contributes to healthy work relationships, a more effective organization, and the greater good of the Auburn citizens.
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